For €2-3 per guest, you can dramatically improve the first impression. A welcome pack isn't a cost — it's an investment in reviews.
Why a welcome pack
Guests decide their review within the first 15 minutes. When they walk in and see a basket of local products, a personalised welcome note, and a brochure with recommendations — the impression is set. They feel like guests, not tourists in a rented space.
What to include — 3 tiers
### Basic tier (€1-2 per guest)
- A bottle of water per guest - Local coffee or tea bags - Short welcome note (handwritten or printed)
### Mid tier (€3-5 per guest)
- Everything from the basic tier - Local biscuits or chocolate - Small bottle of olive oil or local liqueur - Brochure with 5-10 local tips (restaurants, beaches, landmarks)
### Premium tier (€7-10 per guest)
- Everything from the mid tier - Fruit basket - Bottle of local wine - Personalised card with the guest's name
Cost vs. return
One guest who leaves a 5-star review instead of 4 stars is worth over €100 in future bookings. A €3 welcome pack is the most profitable investment in tourism.
Practical tips
Buy in bulk — local suppliers often give discounts for larger quantities. Prepare 10-20 packs at once. Store them in a cool, dark place. Personalise the note for each guest — their name and a short sentence in their language works wonders.
What NOT to do
- Don't put your business card in the welcome pack — that's selling, not hospitality - Don't use cheap plastic bags — pay €0.20 more for paper or cloth - Don't forget allergens — list ingredients or at least write "may contain nuts"
Show guests a professional first impression online too. Aparto — your apartment website in 5 minutes.